"The battle of the snack bar brands continues as 100% organic snack bar brand LivBar throws down a gauntlet of its own, challenging all bar manufacturers to move to 100% compostable wrappers."
Read the full article by Gill Hyslop
LivBar responds to CLIF Bar’s open letter, asking for its competitors to not just move to organic, but issues an additional compostable packaging challenge.
Most important grocery industry event of the year provides LivBar with additional growth opportunities.
Stateman Journal: Salem-based superfood energy bar company, LivBar, scales up for nationwide distribution
Article Excerpt: "Most energy bars that are on the market today are candy bars that are pretending to be nutritious, " explained [Jan] Johansen, "If you take the time to read the ingredients on the back of the packaging you will find a host of different processed sugars and protein isolates and concentrates."
Serial Entrepreneur, Angel Investor, and former Entrepreneurship Professor,
Wade T. Brooks, hired as CEO, raising capital and fueling growth.